Digital Content

Original Digital ideas for our ‘Social first’ platforms including YouTube, Facebook, Snap, Instagram and TikTok.

The Digital Commissioning team are on the hunt for brilliant youth focused ideas across Entertainment, Comedy and Factual. We are dedicated to reaching young audiences so your ideas should authentically speak to young people across the UK and be social native. We work to budgets of around £1-3K per minute and across YouTube, Facebook, Instagram, Snap and TikTok. Please read our fuller brief below to find out more about what we are looking for.

For our March 2022 brief, please click HERE.

Call for pitches - SHOT BY YOU

The Digital Commissioning team is hunting for ‘gritty’ short-form docs from the next-generation of filmmakers for a YouTube strand.

We are seeking ‘immersive, gritty, moving, shocking and revolutionary’ 10-20 minute films that are at least 80% complete that can be polished and used to create a Shot By You strand as part of its YouTube True Stories channel.

The budget will be £5,000-£15,000 depending on the length of the film and how much additional work is required.

Some ‘punchy’ ideas that have not yet been shot, or are partly shot, will be considered, if they come via an indie.

All must target 16-24 year olds and reflect their lives or subject matter relevant to them, while remaining in keeping with C4’s wider factual brief.

For our Shot By You brief please click here

The deadline for submissions is 30 August, ahead of an early October delivery.


To ensure we are inclusive and accessible to all, please let us know if you require any adjustments or assistance for meetings and communications with you.

Sacha Khari

Head of Digital Commissioning

Based in London

Laura Marks

Senior Digital Commissioning Editor and Operations Lead

Based in Glasgow

Evie Buckley

Digital Commissioning Editor: Youth & Entertainment

Based in London

Charlie Hyland

Digital Commissioning Editor: Comedy

Based in London

Joe Churchill

Digital Commissioning Editor: Branded

Based in London

Thomas Pullen

Digital Commissioning Executive: Branded Entertainment, Factual and Comedy

Based in London

Catriona White

Digital Commissioning Executive

Based in London

Kathryn Saxby (please copy into any proposals)

Assistant and Programme Coordinator

Based in London